Wednesday, 21 November 2012

behind the scenes video


 This video is a behind the scenes of a music video I posted up earlier. When I do my photo shoot I want someone recording it so I can upload everything people don't usually see.

Wednesday, 7 November 2012

uses and gratification model

uses and gratification model



The uses of kerrang magazine are to give readers the lowdown on the music scene of the particular genres in it. Readers expect to see the usual things like bands and reviews from gigs across the uk."During the 1960s, as the first generation to grow up with television became grown ups, it became increasingly apparent to media theorists that audiences made choices about what they did when consuming texts. Far from being a passive mass, audiences were made up of individuals who actively consumed texts for different reasons and in different ways" taken from http://www.mediaknowall.com/as_alevel/alevkeyconcepts/alevelkeycon.php?pageID=audience 
"Uses and Gratifications Theory is an approach to understanding why people actively seek out specific media outlets and content for gratification purposes. The theory discusses how users proactively search for media that will not only meet a given need but enhance knowledge, social interactions and diversion ." taken from Wikipedia http://en.wikipedia.org/wiki/Uses_and_gratifications_theory.
people who work for the magazine will do research into the readers and discover what they like. the magazine isn't going to publish things readers aren't going to be interested in. the audience for kerrang isn't going to be interested in Justin bieber so the researchers try and include the bands readers are most interested in by doing polls and statistics of how many of certain issues sell."The collaborative research began to indicate how people saw the mass media and how it was consumed". From katz and blumler.
•Diversion - escape from everyday problems and routine.
•Personal Relationships - using the media for emotional and other interaction, eg) substituting soap operas for family life
•Personal Identity - finding yourself reflected in texts, learning behaviour and values from texts
•Surveillance - Information which could be useful for living eg) weather reports, financial news, holiday bargains.
the diversion theory is that consumers listen to the music they do to release from the real world. the world sometimes isnt a nice place to be in but when you listen to music you can escape and have the option of listening or not. People read for similar reasons but it's slightly different because you imagine more.
the idea of the media relating to personal relationships could be true because of soap operas and stories in magazines like take a break. You can also relate yourselves to some things in the media like sharing values or trying to base yourself on someone you like who is in the media.
the media is good for surveillance because you get offers on holidays and other things. you can also monitor the weather and financial things.

Tuesday, 6 November 2012

double page spread mock up


this is my mock of my double page spread i may change it in the future

CONTENTS PAGE MOCK UP

this is the first draft of my contents page its just a rough copy i will probably change it and post the changes up later.

music magazine front cover mock up

this is a first draft of my front cover i may come back and change it.

new demoraliser video

This video is similar to how I will have my photo shoot. The band members are all wearing black which fits in with the song and the lyrics. The black could represent the feelings towards the person the song is about. The set is an abandoned warehouse which also fits in because it is abandoned and left alone which is what the song is about.